Author: Paul
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Nudge Theory: how a little psychology can go a long way
This is how you can change people’s behaviour without anyone realising. In a perfect economy, people faced with a decision would choose the best, most rational option for them, every time. What’s more, the more choices you give to people, the better their decisions will be. We all know the world doesn’t work like that.…
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Goodhart’s Law and the ‘tyranny of metrics’
“When a measure becomes a target, it ceases to be a good measure.” This, in the words of Marilyn Strathern, is the most succinct summary of Goodhart’s Law. It has implications for how organizations make decisions and evaluate performance. Over-reliance on measurements and targets causes problems for organizations, at both the top and the bottom…
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User-centered design: the art of making things easy to use
Fewer buttons, more thought.
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The expectancy vs surprise continuum: music, art, suicide, and the good life
A rule of thumb about how to live a good life and what makes good content. There’s a thread that connects sounds in nature, music, suicide and what makes a good film: the expectancy vs surprise continuum. Understanding or at least being aware of this continuum can help us see life through a different lens…
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John Kotter’s 8 stages of change management
Most major change programmes fail because of a lack of proper planning, according to John Kotter. He proposed eight steps to overcome this. Kotter’s 8-step model of change management was first published in a 1995 Harvard Business Review article and followed up in his book Leading Change. His steps comprise: Watch out for Kotter said…